| If your web site has multiple pages,
you will want to include a list of frequently asked questions,
or FAQs. An FAQ section will give your visitors the answers to
the most commonly asked questions, offer information quickly,
and give a favorable impression of your business in that you realize
the customer's time is valuable and you have made an effort to
minimize confusion. FAQs will also save you time, lessening the
number of questions you must answer through emails or message
boards. Here are some tips to make your FAQs simple to read and
understand. Make your FAQ section a
question and answer format and organize the questions by category.
Create a table of contents for your FAQs, putting the most common
questions first. Hyperlink your categories and individual questions
so that visitors can find the precise information they need
quickly without having to scroll through the entire list.
You should update your FAQs frequently. If
the questions you receive change over a period of time, replace
or add to your FAQs to reflect the most common questions during
any particular time. Keep your questions and answers short and
direct. If a question requires a lengthy reply, provide a link
to a more detailed answer.
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